Get Inspired! The most creative and innovative music activations of 2023

Sarah · December 6, 2023

In 2023, there’s no one-size-fits-all formula for success in the music industry. The landscape is brimming with opportunities, tools, and possibilities for artist teams. What truly distinguishes artist success in this era is their teams’ boundless creativity and unwavering commitment to innovation.

At Music Ally, we’ve been keeping a keen eye on this space and tracking all these innovative and creative developments.

Unlike our Campaigns of the Year webinar, which typically covers whole campaigns submitted by marketing teams, this special event focuses on individual creative activations nominated internally by our team, which typically wouldn’t be covered in our wider campaigns webinar.

In this live webinar we explore standout categories like:

  • Best Fan Communities
  • Coolest Gaming Activations 
  • Most Innovative DSP Partnership
  • Out-of-the-Box Monetisation
  • Atypical Artist Storytelling 
  • Low-Cost Promotional Activity
  • And more…

About Instructor


Sarah is the Learning Operations Manager at Music Ally. She develops Music Ally's learning hub courses on marketing, technology and business for the music industry in addition to delivering live/bespoke training to a wide range of clients like Chrysalis Records, Sony Music Australia and Berklee College of Music. Prior to her role at Music Ally, Sarah built up experience as a musician, songwriter, producer and digital marketer operating in Trinidad & Tobago and Canada leading her to a smooth transition into training and mentoring in her current role.

15 Courses

Not Enrolled
£65 (+VAT)

Course Includes

  • 1 Lesson