Twitch is a livestreaming service, where more than 30 million people daily spend time together and chat around their interests. Importantly, 68% of Twitch users say their top interest is music and through its integration within Amazon Music for Artists, you have even more opportunities to reach and engage music fans by livestreaming on Twitch.
In this masterclass, you will learn about how music on Twitch is different from music on streaming services or social media sites and how livestreaming on Twitch can complement your artists’ existing goals and activities. We will explain how to use the service and show you a range of different formats and success stories from musicians on Twitch. We’ll walk you through the most important best practices that you need to understand in order to build a successful presence on Twitch as well as how you can monetise your channel. Finally, we will provide you with a useful guide on what kind of hardware and software you need to get started with livestreaming on Twitch